![]() On top of that, it’s simply an imprecise approach, and we all know how I feel about that…Ĭontrary to number one, choice number two sounds great and makes a ton of sense. Figure out a programmatic way to predict CPL, and then choose a width based on this prediction.Ĭhoice number one is a laborious pain in the rear, and it gets old really quickly.Use the good ol’ trial and error method, whereby you select different widths, count the characters per line, and settle on the width that you prefer.There are two potential approaches you can take here. So, how can you tune your typography to a specific CPL and, therefore, a specific width? The bottom line here is that your typography should dictate how wide your columns of text are, not vice-versa. Every decision-especially those involving your design and typography-should have a meaningful rationale behind it. They simply pick a column width, and however many CPL that results in…well, that’s what you get.įrankly, I can’t stand this imprecise approach. ![]() This has some significant design implications, and worse, most designers don’t even consider CPL when choosing a column width for their text. Designers must consider this behavior when determining how wide a column of text should be. For a given font size, line width increases as CPL increases.
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